51BLOCKS SEO TEAM

Michael Borgelt – Co-Founder

Michael started his career as a computer programmer, moved into database administration, and found a perfect match for his technical skills with internet marketing. Michael has been doing search engine optimization since…well… before it was search engine optimization. Michael was a key player in the marketing strategies behind Mortgage101.com which surged to the #1 position for the keyword “mortgage”.

John Copeland – Co-Founder

John started his career in SEO in 2003 working on legal, medical and dental sites primarily. From 2003-2007 he worked on everything from design composition to conversion strategies to link building campaigns to content development. This broad base of SEO experience gave John a unique foundation in the strategic aspects that must cooperate to create a successful SEO campaign. From there, John moved on to head the content generation department for a firm in Denver. In this role, John honed the strategies necessary in content presentation to attract top rankings for queries in natural search. As algorithmic updates have gotten more sophisticated in regards to what works (and what doesn’t) with website content, John has evolved each step of the way to become a true leader in online content strategies. There’s no doubt you need unique and relevant content to achieve premium rankings in natural search. Trust the experience John has gained moving multiple sites through this process to help your website become dominant in your online niche.

Jesse McFarland – Local Search & PPC Specialist

Jesse was raised in Bend, Oregon and now lives in Denver Colorado. He received his Bachelor’s at Eastern Oregon University and a MBA at Ashford University. At 51 Blocks he his an Account Manager for Local Search clients and his also the company’s PPC Specialist. When not improving his client’s internet marketing positions, you can expect that Jesse is up in the Rocky Mountains on his snowboard or hiking.

Alex Vere Nicoll – SEO

Alex is a half Yankee, half Brit who was born in London, but raised in the foothills of the Rocky Mountains. He has a degree in marketing from the University of Colorado. His work in SEO began in the Silicon Flatirons of Boulder, for a reporting software company. When he’s not optimizing websites for search engines Alex is writing and traveling. You can read about his adventures on his websites at http://coloradotravelguy.com/ and http://ilikegoingplaces.com/.

Matthew Maydick – Local Search

Matt recently graduated from Champlain College in Burlington, VT. After a handful of internships, Matt learned that he enjoys helping small businesses thrive through strategic use of the internet. When he’s not in the office, he enjoys snowboarding, photography, and live music.

Sonya Gonzales – Local Search

Sonya was born and raised in Las Cruces, New Mexico. She recently graduated from New Mexico State University with a degree in Journalism and Economics. After a move to Denver, Sonya is now the newest member of the 51 Blocks family where she hopes to learn and grow in the SEO world. When she’s not in the office she enjoys: writing, photography and exploring the beautiful Colorado outdoors.

Nicole Castelblanco – SEO

Nicole Castelblanco has been working in SEO for over 4 years with agency experience as well as free lance experience.  Nicole has lived most of her life in Denver and transitioned from a career in scientific research to Search Engine Marketing.  Nicole was drawn to the data driven transparency internet marketing provides and the numerous ways clients can quantify the success of their website through performance analytics.  Nicole’s a big fan of everything Colorado including winter sports, microbrews and mountain activities.

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