Automotive industry

Automotive SEO Experts - Helping Mechanics and Dealerships Acquire More Customers

Marketing is what can make your business successful. It's a way to improve your visibility online and to potential new customers. This is true for businesses in any industry. Ultimately, marketing leads to increased sales and overall revenue.

But let's be more specific. How can you improve your auto body repair shop or mechanic business? The best way to attract customers is to use automotive SEO. This is a successful marketing technique that's going to establish your business as number one online.

Let's learn more about content marketing and automotive SEO and how 51Blocks can help you with the optimization of your website.

What is Automotive SEO?

Search engine optimization or SEO is the best way to drive traffic to your website. In other words, this is what's going to allow your target audience to find you on the internet. In particular, automotive SEO is a marketing strategy that attracts those looking for car dealerships, auto body repair and mechanic services. For example, if customers type into search engines, 'local car dealer', having a good SEO strategy will make sure your website pops up.

If you don't currently have a digital marketing strategy that includes automotive SEO, it's time that you did. This is going to make sure you have a good stream of customers for the year ahead. You can continue to build your reputation and increase your revenue. 51Blocks is an experienced SEO company that can help you do this.

What are the Benefits of SEO for car Dealerships?

There are many advantages your business can enjoy when you have a thorough SEO search engine optimization strategy. It's essential to continue to optimize your websites for the best results. Let's take a look at some of the benefits your business can enjoy.

Boost Your Ranking

We all know that there are a lot of car dealers, mechanics and auto shops out there. While you can stand out on the street, it's not always so easy to stand out online. With such a crowded market, you've got to use the right automotive and car dealer SEO.

The good news is that when you use automotive SEO, this is going to boost your ranking on search engines. We all know that customers don't scroll past the first few pages on Google, Bing and Yahoo. In fact, they often only look at the top results. Local SEO techniques are going to get you there. They'll boost you up and if you continue to comply with the algorithm, you'll get to be within the first few results. More of your target audience is going to find you and use your dealership or mechanic service.

Create More Leads

When you're one of the first websites on Google, Bing or Yahoo, customers are more likely to click. With organic traffic coming your way through SEO strategies, you have potential customers coming your way. Once they're on your website, they can read about your skills and experience. With the right information and helpful content, they're going to arrange an appointment with your automotive business or visit your location. The key to increasing your leads is to attract customers to your websites. Auto SEO is the way to do that.

Enhance Your Reputation

Partnering with an experienced SEO company like 51Blocks can enhance your reputation. With so many other car dealerships and repair shops out there, you've got to show everybody what makes you different. Customers also want to know they can trust you with their vehicle and that you can handle any situation that comes your way. That's why it's time to use SEO services. This can enhance your professional image and show what you can offer your customers.

Market Your Skills and Experience

You have a lot to offer your customers. But the problem is, they might not know it yet. They won't know about your training or years of experience if they've never visited your website before. So, it's time to get them to your homepage so they can explore. This is where SEO comes in. Strategies such as posting consistent blog posts and using keywords are going to help attract clients to your website. This is where they can find out more about you and are more likely to visit your dealership or auto shop.

Increased Social Media Following

Let's not forget that almost everybody has social media in today's world. Besides search engines, this is where they go for news and updates. This means that you want to utilize social media for your automotive business. It's a good way to continue building your brand, increasing inbound traffic to your website and improving your search engine ranking. Plus, you can engage with your customers and they're more likely to stay with your business.

51Blocks and our SEO Services

Now that you know more about automotive SEO and how it can improve your business, it's important to know how you can start using it. While you can deal with SEO yourself, it takes a lot of time, research and patience. This is probably something you don't have if you're running a busy dealership or auto shop. At 51Blocks, we can take care of all your car dealership SEO for you. We get to know your business so that we can work on creating a development plan that's going to work for you.

Some of the SEO services we offer include:

  • Working on on-page SEO
  • Creating quality and regular content
  • Optimization for mobile devices
  • Claiming Google My Business page
  • Running social platforms
  • Local search SEO

It's important to realize that SEO for car dealers is always changing. Search engines often change their algorithms and it's essential that your business keeps up. At 51Blocks, we always make sure we're on top of algorithm updates. We do our research and make the necessary changes to your local SEO strategy. We ensure your websites are never left behind and continue to stay ahead of the competition

We Do SEO Right

SEO may seem straightforward but it takes time to make it work for your business. There are a lot of mistakes that businesses make because they don't use our professional marketing and management services. We'll give you a few examples of the biggest mistakes we see in SEO and how we provide the solution and support.

Keyword Stuffing

We avoid keyword stuffing at all costs. A lot of people assume the more keywords their content features, the better. But this simply isn't true anymore and it can do more harm than good. This isn't effective marketing and it won't help search engines see you as a valuable source online.

At 51Blocks, our team avoids artificial, low-quality content by using keywords strategically and in a way to enhance websites and their ranking. We leave a positive impression; not a negative one. That's why we choose quality over quantity. We have a skilled team to create excellent content as part of our automotive SEO strategy that's going to show your business in a positive light. You can help customers and rank high at the same time. We do our research on the best keywords for the best tactics.

Loading with Links

We all know that link building is important. But you don't want to overload your content with links, especially if they aren't good ones. This is no longer going to help you climb the rankings on Google. Instead, we focus on authoritative links from trustworthy websites. This is going to help your website gain exposure and use the current algorithm to your advantage. We also find relevant links, as this is not essential for good rankings.

Infrequent Mediocre Content

It's easy to create content. Anybody can write a blog post or create a service page. But it's not easy to create content that resonates and attracts customers. We find that a lot of businesses are inconsistent with their content and don't put a lot of effort into it. This reflects badly on their brand and doesn't make the most of having a website. But it's important to realize that regular, quality content online can take your business to the next level.

We know you're busy, so that's why we offer SEO services. We have a team of fantastic and versatile writers that can research and write engaging content. It doesn't matter what type of automotive business you have, we'll post relevant and interesting content online. In addition to unique content, we offer consistent digital marketing. We're talking about creative content on a regular basis. Consistency is key when it comes to attracting customers and making them stay with your automotive business. We keep them engaged, as well as giving search engines new content to help your ranking.

Are you interested in benefitting from automotive SEO? There isn't a better time to get started. Contact our team at 51Blocks today. We can run an audit of your website to create a complete digital strategy for you!