Web content serves multiple purposes. First and foremost, your site content guides and informs your visitors about your business and the products/services that you’re offering. If your site is the face of your business, then your content is the mouth. Think of content like a sherpa, something to guide your users from entry to conversion. Content can take many forms, including copy, photos, and video. All of these things need to relate back to your central message and thus the keywords you’re trying to rank for in the locations you’re targeting.
Beyond just your website, content marketing is an extremely valuable tool used to drive traffic to your site and ultimately convert that traffic into business. How are you reaching people right now? A newsletter? Email marketing? Social media? Each of these outlets require a different approach and different types of content. Who are your target customers? Where do they consume their content? We can help you not only create the proper content for these channels, but establish the most efficient and profitable ways to serve it up to your customers.
Take a look at our package and a la carte options below, and be sure to contact the 51Blocks team today about creating viable content marketing solutions for your business!