Digital Power Hour - Key Performance Indicators (KPIs)
Welcome to the Digital Power Hour Presented by 51Blocks! In our third episode, we discuss the importance of aligning goals with your white label partners and establishing a base for...
Whether it’s web design/development or internet marketing, our proficiency as a white label partner has given us a competitive advantage in being able to serve client partners better.
The offer is simple. 51Blocks wants to:
The 51Blocks pricing guides are 100% transparent. Our team makes sure you know exactly where every one of your marketing dollars is going for your campaigns. We want our clients to love it here, so we don’t do contracts.
We’re more than a marketing team – we’re your SEO reseller business partners. Our success is your success and we have the SEO experts to get you there. A white label SEO partnership means you can concentrate on growing your business.
Our SEO reports go into great detail each month, covering everything from traffic to keyword rankings, to deep insights into your campaign. Most importantly, we track and optimize for conversions and goal completions.
The best buildings have the best foundations, something that rings true for SEO marketing campaigns as well. Every single SEO plan gets a custom 90-day roadmap for your campaign outlining each task for three months.
First, know this about the team at 51Blocks – we love the processes that go into SEO task work. Whether it’s diving into a technical audit or uncovering conversion stoppers or mapping keyword supportive pages or looking for SEO content opportunities or reviewing a competitor’s backlink profile for links to win – any and all of that is exciting to our SEO team of experts.
So are:
We only say this because we want you to know there’s nothing wrong with having those feelings. In fact, there are hundreds, perhaps thousands of digital marketing professionals who feel just like you do. Nobody intended for it to come to this, it just did. It’s nobody’s fault exactly, it’s just time for a change.
Trying to pin down when SEO task work became a burden isn’t even worth your time. If you’ve decided you’re no longer interested in the day-to-day effort necessary to build website equity in the natural search results, we’re not going to change your mind now. Rather, we’d like to present an offer, an offer others in a position similar to yours worried was “too good to be true.” Not only is the offer real, it’s available right now to anyone reading this page.
Let’s break it down into the simplest concepts so it’s crystal clear:
You might be a website design firm who is tired of dealing with the high maintenance nature of SEO clients. You might be a digital marketing consultant running a one-person-shop who simply doesn’t have the time to bury yourself in keyword research. You might even be a digital marketing agency who is tired of dealing with SEO campaign work and the endless ups and downs it generates.
For whatever reason since we started partnering with professionals who were trying to move away from daily campaign work we found they all came to us ready to move instead focusing on client procurement and new client acquisition channels, well, we found a sweet-spot that has since evolved into a win-win-win for the client, the managing partner and 51Blocks.
“We have had poor experiences with white label seo companies in the past. They were difficult to communicate with and didn’t follow through on expectations. 51 Blocks delivers expert services is a professional and timely manner. They are very quick to respond to any questions we have, make recommendations based on our clients’ needs, deliver valuable reporting on time and on task, and have become a true extension of our team!” – Jim – Dental Focused Agency
“Michael and his professional team at 51 Blocks offer the best web development services that include high speed hosting packages. They are the only company I trust to manage my client’s sites!” – Keira Cuthbert – voyantcloud.com
A. White-label services are managed fulfillment services where a team from Agency A can fulfill work for the clients of Agency B. All of these products and services appear on the outside to be part of Agency B, but behind the scenes, they’re offered by Agency A.
A. The terms white label and private label SEO can be used interchangeably. White labeling is when a product or service removes their brand and logo from the end product and instead uses the branding requested by the purchaser. This type of search engine optimization is a type of partnership between two companies, one who is acting as fulfillment and the other as the reseller.
A. White label SEO pricing should allow you ample room to markup fees to get a great ROI for your business. Remember the white label partner needs to be cheap enough so you can cover your cost of sales and customer acquisition. Typically the price should allow you to double your fees, while still remain affordable for small business clients needing search optimization services. If you can’t double your fees because the white label partner fees are too high then you might run the chance of losing clients who can’t afford your fees.
A. There are 5 things you need to resell SEO services. 1. Platform Training: getting to know the platform the white label service is using will help when you have to see the tasks done on your client campaigns, 2. Product Knowledge: you have to know how to speak with clients on the results and work being done on their business, 3. Customer Service: if you’re using a white label service your client won’t know you’re outsourcing the work, so it’s recommended to know exactly what’s going on with the campaign to avoid bad customer experiences (51Blocks will also white label customer service so you don’t have to worry about the back-end details), 4. Client Meetings: It’s a good idea to have a meeting with all your clients at least once a month when you’re using white label services to get an idea of concerns or complaints from clients, 5. Good Sales Skills: when you’re trying to resell SEO services you have to be able to sell the ideas of SEO to be successful at gaining another client (talk to 51Blocks today to help you in your SEO reselling).
Welcome to the Digital Power Hour Presented by 51Blocks! In our third episode, we discuss the importance of aligning goals with your white label partners and establishing a base for...
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