Very simply put, a title tag is the title of your web page. When you are creating a page for your website, it is necessary to create a title tag that is short and simple as it will be viewable by potential visitors and search engines alike. Your page’s title tag will appear in search results and at the top of the browser after a visitor has navigated to your page. In order to turn a skimming reader into a customer, you will need to provide a straightforward title tag accompanied by compelling content. Additionally, search engines will rank your page based on how closely the title tag matches the string of words which are being searched and whether your content adheres to the tag. Therefore, if your title tag is too general, too long or does not match the content on the page, your website traffic and page ranking will suffer.
To assist you with simplifying this task, here are 3 title tag strategies that pinpoint how to create perfect title tags:
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